Paid ads

Targeted campaigns on Google and Meta that put your business in front of the right people and turn clicks into leads and sales.

  • More brand visibility
  • Targeted traffic
  • Leads and sales

How we work

Our 6-step process

01

Strategy and goals

A campaign plan built around your business objectives and how we will measure them.

02

Keywords and ad groups

We research what your audience searches for and organise it into tightly themed ad groups.

03

Ad creation

Copy and visuals made to catch attention and earn the click.

04

Landing pages

We optimise the page people land on, so more of those clicks become customers.

05

Monitoring and optimisation

We keep adjusting bids, targeting and creatives to improve results.

06

Reporting

Clear performance reports, with recommendations for the next round.

FAQ

Questions, answered

Can’t find what you’re looking for? Ask us directly.

Can I advertise with a small budget?

Yes. With a limited budget we are especially careful about where it goes: focused keywords and audiences, and constant optimisation so it is spent where it performs best.

How can I improve my campaigns?

Most improvements come from a few things done consistently:

  • Refining your keyword targeting
  • Writing stronger ad copy
  • Using ad extensions
  • Running A/B tests
  • Monitoring and adjusting bids

We also optimise your landing pages, because that is where clicks turn into customers.

What targeting options are available?

Google and Meta let you target by location, demographics, devices, interests and keywords. We study your market and build targeting that shows your ads to the people most likely to buy.